E-ISSN 0976-2779 | ISSN 0975-8453
 

Review Article 


THE ROLE OF KNOWLEDGE MANAGEMENT IN IMPROVING THE PERFORMANCE OF MEDIA INSTITUTIONS: A CASE STUDY OF ABU DHABI TV

Tahseen Mansour, Ibrahim Ahmad Abuarqoub.

Abstract
The purpose of this quantitative study is to recognize the relationships between Knowledge management and its processes such as creativity, innovation, and media content and process development. A questionnaire was distributed to all the employees (N.55) working in Abu Dhabi TV. The findings of the study showed that the employees of Abu Dhabi TV are aware of knowledge management and its components at a high level ranging between 6.84%, 6.79% and the simple regression analysis showed that there is a relationship between KM, creativity, innovation, media content and process development.

Key words: Knowledge Management, Media, Abu Dhabi TV, UAE.


 
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Pubmed Style

Tahseen Mansour, Ibrahim Ahmad Abuarqoub. THE ROLE OF KNOWLEDGE MANAGEMENT IN IMPROVING THE PERFORMANCE OF MEDIA INSTITUTIONS: A CASE STUDY OF ABU DHABI TV. SRP. 2020; 11(12): 240-244. doi:10.31838/srp.2020.12.38


Web Style

Tahseen Mansour, Ibrahim Ahmad Abuarqoub. THE ROLE OF KNOWLEDGE MANAGEMENT IN IMPROVING THE PERFORMANCE OF MEDIA INSTITUTIONS: A CASE STUDY OF ABU DHABI TV. http://www.sysrevpharm.org//?mno=134771 [Access: September 15, 2020]. doi:10.31838/srp.2020.12.38


AMA (American Medical Association) Style

Tahseen Mansour, Ibrahim Ahmad Abuarqoub. THE ROLE OF KNOWLEDGE MANAGEMENT IN IMPROVING THE PERFORMANCE OF MEDIA INSTITUTIONS: A CASE STUDY OF ABU DHABI TV. SRP. 2020; 11(12): 240-244. doi:10.31838/srp.2020.12.38



Vancouver/ICMJE Style

Tahseen Mansour, Ibrahim Ahmad Abuarqoub. THE ROLE OF KNOWLEDGE MANAGEMENT IN IMPROVING THE PERFORMANCE OF MEDIA INSTITUTIONS: A CASE STUDY OF ABU DHABI TV. SRP. (2020), [cited September 15, 2020]; 11(12): 240-244. doi:10.31838/srp.2020.12.38



Harvard Style

Tahseen Mansour, Ibrahim Ahmad Abuarqoub (2020) THE ROLE OF KNOWLEDGE MANAGEMENT IN IMPROVING THE PERFORMANCE OF MEDIA INSTITUTIONS: A CASE STUDY OF ABU DHABI TV. SRP, 11 (12), 240-244. doi:10.31838/srp.2020.12.38



Turabian Style

Tahseen Mansour, Ibrahim Ahmad Abuarqoub. 2020. THE ROLE OF KNOWLEDGE MANAGEMENT IN IMPROVING THE PERFORMANCE OF MEDIA INSTITUTIONS: A CASE STUDY OF ABU DHABI TV. Systematic Reviews in Pharmacy, 11 (12), 240-244. doi:10.31838/srp.2020.12.38



Chicago Style

Tahseen Mansour, Ibrahim Ahmad Abuarqoub. "THE ROLE OF KNOWLEDGE MANAGEMENT IN IMPROVING THE PERFORMANCE OF MEDIA INSTITUTIONS: A CASE STUDY OF ABU DHABI TV." Systematic Reviews in Pharmacy 11 (2020), 240-244. doi:10.31838/srp.2020.12.38



MLA (The Modern Language Association) Style

Tahseen Mansour, Ibrahim Ahmad Abuarqoub. "THE ROLE OF KNOWLEDGE MANAGEMENT IN IMPROVING THE PERFORMANCE OF MEDIA INSTITUTIONS: A CASE STUDY OF ABU DHABI TV." Systematic Reviews in Pharmacy 11.12 (2020), 240-244. Print. doi:10.31838/srp.2020.12.38



APA (American Psychological Association) Style

Tahseen Mansour, Ibrahim Ahmad Abuarqoub (2020) THE ROLE OF KNOWLEDGE MANAGEMENT IN IMPROVING THE PERFORMANCE OF MEDIA INSTITUTIONS: A CASE STUDY OF ABU DHABI TV. Systematic Reviews in Pharmacy, 11 (12), 240-244. doi:10.31838/srp.2020.12.38





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